
The London Pass®: 100+ Things To Do - Includes Tower Bridge
Traveler rating
3.7/5
Based on 1,932 traveler reviews. Ratings and reviews provided by Viator and Tripadvisor.
Quick answer
Is The London Pass®: 100+ Things To Do - Includes Tower Bridge worth booking?
The London Pass®: 100+ Things To Do - Includes Tower Bridge is a 24-hour experience in London, United Kingdom, from $142 per person. It scores 55 out of 100 on the Outty Ranking, which we label “Worth a Look”, based on a 3.7/5 rating across 1,932 reviews. This booking is non-refundable, so pick your date carefully. Same-day spots are currently showing.
- Outty Ranking
- 55 / 100
- Rating
- 3.7/5 (1,932)
- Duration
- 24 hours
- From
- $142 per person
Discover London’s top sights for one low price with The London Pass® by Go City. Choose from a 1 to 10-day sightseeing credits package, and enjoy access to 100+ attractions, visiting as many as you like each day. Your London Pass also lets you redeem credits on a Hop-On Hop-Off Bus tour, a Thames River Cruise, London Bike rental, and more. • Access over 100 things to do in London • Choose between a 1-,2-,3-,4-, 5-, 6-, 7- or 10-day credits package • Sync your London Pass® with the Go City app to help plan your itinerary and make reservations where needed • Visit London’s best attractions including Tower of London, Westminster Abbey, London Eye, The View from The Shard or Madame Tussauds And best of all, your London Pass® is valid for 1 year from purchase date and only activates when you first exchange credits at an attraction. After that, your pass is valid for the remaining number of days purchased.
What you get
About this experience
Discover London’s top sights for one low price with The London Pass® by Go City. Choose from a 1 to 10-day sightseeing credits package, and enjoy access to 100+ attractions, visiting as many as you like each day. Your London Pass also lets you redeem credits on a Hop-On Hop-Off Bus tour, a Thames River Cruise, London Bike rental, and more. • Access over 100 things to do in London • Choose between a 1-,2-,3-,4-, 5-, 6-, 7- or 10-day credits package • Sync your London Pass® with the Go City app to help plan your itinerary and make reservations where needed • Visit London’s best attractions including Tower of London, Westminster Abbey, London Eye, The View from The Shard or Madame Tussauds And best of all, your London Pass® is valid for 1 year from purchase date and only activates when you first exchange credits at an attraction. After that, your pass is valid for the remaining number of days purchased.
What's included
Included
- Go City app with everything you need to plan your trip (also available as PDF guide)
- Digital credits package for admission to 100+ activities over 1-10 days
Not included
- Food and drinks, unless specified
- Gratuities
- Transportation to and from attractions unless stated
- Some attractions may offer additional ticket upgrades available directly at the attraction
What you'll see and do
London Eye
The London Eye is an architectural marvel and a true symbol of the modern city. As Europe's tallest cantilevered observation wheel, it's a must-do on your London vacation. Standing at an impressive 135 metres (443ft) high, the London Eye boasts 32 glass pods that represent each one of London’s boroughs. PLEASE NOTE: Reservations are required for this activity. For additional information including operating times and reservations check the Go City app or digital guide provided.
30 minutes here · Admission included
Tower of London
The Tower of London is one of the world’s most famous fortresses and has seen service as royal palace, prison, armoury and even a zoo!
120 minutes here · Admission included
The View from The Shard
London's highest viewing platform is simply a must-visit. Please note: This activity requires advanced reservations. You can only book daytime visits with your pass, the last available slot to book is 5:15PM. Your pass includes indoor viewing gallery and the open-air Skydeck on the 72nd floor, a panoramic guide and four digital photos.
120 minutes here · Admission included
Westminster Abbey
This beautiful gothic church is a UNESCO World Heritage Site popular with many visitors to London.
60 minutes here · Admission included
Big Bus Tours
Hop and off as much as you want with a 2-day classic London Hop-on Hop-off tour. With this London sightseeing bus tour, you can see all of London's top sights at your own pace. Some tours include a knowledgeable guide on board who will point out the must-sees while explaining their cultural and historic significance as you go.
2880 minutes here · Admission included
St. Paul's Cathedral
Situated near the River Thames , St, Paul’s Cathedral is one of capital’s most iconic buildings. Designed by Britain’s famed architect Sir Christopher Wren as part of the major rebuilding of the City after the 1666 Great Fire of London, the present St. Paul’s Cathedral was built between 1675 and 1710, and is one of London’s most popular places of interest.
60 minutes here · Admission included
Tower Bridge
London Tower Bridge is one of the most impressive structures and sites in the capital and has stood over the River Thames since 1894.
60 minutes here · Admission included
Kensington Palace
Kensington Palace has been a home and refuge to the royal family since the 17th century. Now, it is the official residence to the Duke and Duchess of Cambridge. Please note: This activity requires advanced reservations. Follow the instructions on the included guide.
120 minutes here · Admission included
Madame Tussauds London
Strut the red carpet alongside A-listers, sports stars, British royalty and more! Each zone offers a unique experience bringing you face-to-face with the world's most recognisable personalities. Go backstage with music legends, like Lady Gaga and the iconic Ziggy Stardust persona of David Bowie at the Impossible Festival. Visit the Royal Palace Experience and meet the King, Queen, Prince William and Kate Middleton; and more! PLEASE NOTE: Reservations are required for this activity. For additional information including operating times and reservations check the Go City app or digital guide provided.
120 minutes here · Admission included
Royal Albert Hall
The Royal Albert Hall London is one of London’s most prestigious historic buildings and tourist attractions. From Adele to Ali and Wagner to Winston Churchill, few venues can rival the venue for the variety of world-class events that have taken place there. Please note: This activity requires advanced reservations. Follow the instructions on the included guidebook.
60 minutes here · Admission included
Hampton Court Palace
Hampton Court Palace is the former home of the flamboyant King Henry VIII. Please note: This activity requires advanced reservations. Follow the instructions on the included guide.
180 minutes here · Admission included
Royal Botanic Gardens, Kew
As a UNESCO World Heritage Site, these magnificent London gardens, glasshouses, and galleries are a living exhibit as well as an important historical legacy. Please note: This activity requires advanced reservations. Follow the instructions on the included guidebook.
60 minutes here · Admission included
Royal Observatory Greenwich
Discover the past, present and future wonders of astronomy at the center of time! Take a fascinating journey through the historic home of British astronomy, Greenwich Mean Time and the Prime Meridian of the World and explore Flamsteed House, the original astronomer’s apartments.
90 minutes here · Admission included
London Zoo
London Zoo has been educating and inspiring visitors since opening to the public in 1847, it’s a great family day out right in the center of Regent's Park.
180 minutes here · Admission included
Christmas Lights Walking Tour (available from 14 Nov 2025 to 31 Dec 2025): Where better to experience the most wonderful time of the year than in magical London? On this walking tour, you’ll see London in all its festive glory and get the inside scoop from your friendly guide. Visit Trafalgar Square’s Norwegian Christmas tree with its 100,000 lights! Head over to Covent Garden to marvel at its decorations, including a 50-foot canopy of twinkles.
180 minutes here · Admission included
Windsor Castle
Factor in a short trip outside London to visit the impressive and historic Windsor Castle. Famous for its architecture and longstanding Royal place of residence, the Castle was built in the 11th century after the Norman invasion.
120 minutes here · Admission included
The Guards Museum
The Guards Museum London is a fascinating insight into the history of the military in the capital and is unique among London museums as it was not originally intended for public view.
60 minutes here · Admission included
The Household Cavalry Museum
Household Cavalry Museum is unlike any other military museum because it offers a unique ‘behind-the-scenes’ look at the work that goes into the ceremonial duties and operational role of The Household Cavalry. From a glazed screen inside the Museum, visitors can view into the working stables of The Queen’s Life Guard.
120 minutes here · Admission included
The Monument to the Great Fire of London
Built to commemorate the Great Fire of London, The Monument is one of the best ways to enjoy spectacular views of London while learning about an important moment in London's history.
60 minutes here · Admission included
Freud Museum
One of London’s ‘hidden gems’, this extraordinary, atmospheric house is probably London’s most intriguing museum. See Freud’s study, his original psychoanalytic couch and collection of over 2,000 Greek, Roman, Egyptian and Oriental antiquities. The Museum is also filled with memories of Freud’s daughter, Anna, a pioneer of child psychoanalysis.
60 minutes here · Admission included
London Transport Museum
Lively exhibitions explore the powerful link between transport and the growth of modern London.
60 minutes here · Admission included
Shakespeare's Globe Theatre
Shakespeare’s Globe Theatre is an open-air playhouse built as a reconstruction of the building where the great playwright penned many of his plays.
120 minutes here · Admission included
The Kia Oval
The Kia Oval is one of the world’s most famous sports grounds and has been home to Surrey County Cricket Club since 1845 also boasts the title of the birthplace of cricket’s Ashes, the host of football’s first ever FA Cup Final in 1872, along with early rugby Internationals. Please note: This activity requires advanced reservations. Follow the instructions on the included guidebook.
120 minutes here · Admission included
Enjoy a Bicycle Tour of London at sunset with an expert guide (multiple languages available), or choose a bike rental and go on your own. Bike Hires can be redeemed from 9:30am. Please note: the sunset bike tour requires advanced reservations. Follow the instructions in the Go City App to book.
180 minutes here · Admission included
Buckingham Palace serves as the official London residence of His Majesty The King and is one of the few remaining working royal palaces in the world today. Each summer, the Palace opens its doors to the public, allowing you to explore the State Rooms that hold ceremonial occasions and events attended by members of the Royal Family. Summer only with limited availability, be sure to book in advance.
60 minutes here · Admission included
Where it starts and ends
Meeting point
London
Pass is available instantly as your ticket after purchase. Save on your mobile device for easy use!
Hotel pickup
No pickup: everyone meets at the start point.
Ends at
Pass is available instantly as your ticket after purchase. Save on your mobile device for easy use!
Options you can book
4-Day London Pass
Validity: 4 consecutive days: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
10-Day London Pass
Validity: 10 consecutive days: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
6-Day London Pass
Validity: 6 consecutive days: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
3-Day London Pass
Validity: 3 consecutive days: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
2-Day London Pass
Validity: 2 consecutive days.: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
7-Day London Pass
Validity: 7 consecutive days.: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
5-Day London Pass
Validity: 5 consecutive days.: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
1-Day London Pass
Validity: 1 day: Access 100+ attractions including London Eye, The Shard, Big Bus and Madame Tussauds
Before you book
- Cancellation
- All sales are final. No refund is available for cancellations.
- Languages
- de, pt, cmn, ja, en, it, fr, es
- Ticket
- Mobile Only
- Runs on
- Every day
- Group size
- Up to 9 travelers per booking
- Operated by
- The London Pass
Know before you go
- Public transportation options are available nearby
- Suitable for all physical fitness levels
- Your London Pass® will be available immediately upon order confirmation. Hit “Get ticket” to update your email and sync your pass in the Go City app
- Refer to the Go City app or digital guidebook for the most up-to-date list of attractions. Included attractions are subject to change and each attraction can only be visited once
- Each London Pass® is loaded with a maximum credits value depending on the duration chosen.
- Please note: Some activities require reservations. Use the Go City app to plan your itinerary and reserve where necessary to avoid disappointment
- Your London Pass is valid for 1 year from date of purchase. Your pass is activated upon your first attraction visit and remains valid is valid for the number of consecutive calendar days purchased (not 24-hour periods).
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What travelers are saying
Outty’s summary of the themes that recur across 1,932 traveler reviews. Written by us, not quoted from reviewers.
Value for money
6 mentionsTravelers feel they got more than they paid for.
Good for families
3 mentionsReviewers traveling with kids report it landed well with their group.
Food and drink
2 mentionsThe tastings and food stops are a highlight for most reviewers.
Traveler reviews
1,932 verified traveler reviews for The London Pass®: 100+ Things To Do - Includes Tower Bridge. Ratings and reviews provided by Viator and Tripadvisor.
Bang value for money for multiple day trip to London!
I don't get the negative reviews on this. This is absolutely fantastic and great recommendation for anyone in London for 3-4 days or more. We are a family of 4, including two toddlers and were in London for almost a week. London Pass have us great flexibility to choose our own program. Covers almost everything we wanted, we were able to do London Eye, Tower Bridge, skip the queue in Natural History Museum, even a half day trip to Stonehenge among others (DO NOT MISS FRAMELESS). Throw in a lunch at HRC, dinner at Bricklane, some high teas and you have recovered more than you spent already. There was still a lot more we wanted and could do if we had time. Do note that the number of days should be consecutive, starting from the first use. This is something that people don't read earlier and don't get. For short 1-2 day trip I am not sure of the value and is upto individual calculations. For multiple days like we did, no question this is great and must have. Highly recommended.
Response from the operator: Thank you so much for this fantastic review! We’re thrilled to hear how much flexibility Go City gave your family and how many incredible experiences you were able to enjoy across London, from the London Eye and Tower Bridge to Stonehenge and Frameless. It sounds like you really made the most of your time in London! Our website and app are packed with helpful information and resources to make sure you have the best possible support before and during your trip. And if you ever need any help along the way, our friendly support team is always here to assist you. We hope to be part of your next adventure!
via Tripadvisor
Saved Money with the Pass
We visited many of the attractions that were offered and used the Hop-on-Hop-off bus. I found it to be a really good value and we saved money by using the 2 day pass. If we were to book the 7 attractions and paid separately we would have paid a lot more. You can also reserve your spot for the attraction on the App.
Response from the operator: Thank you for your fantastic feedback. We’re delighted that you enjoyed so many attractions and found Go City to be great value for money. It’s also great to hear that the app made planning and reserving your visits easier. We hope to welcome you back for another Go City adventure.
via Viator
Best compilation pack stress-free booking for London
Don't travel with family for best experience - if you want your money's worth you have to be ready to travel for sport, I definitely made my trip worth solo.
Response from the operator: We love hearing this! It sounds like you really made the most of your trip and got incredible value from Go City by exploring solo and fitting in plenty of experiences. That’s exactly what Go City is all about — giving you the freedom to explore more, experience more, and make the most of your time in the city. Thanks for taking us along on your adventure, and we can’t wait to be part of your next one!
via Tripadvisor
Worth it and would use Go City perks again
No brainer, good value for money. We booked the 4-day pass and planned our itinerary around it, using it on four consecutive days to hit the major sights back-to-back. The app was easy to use, and every attraction we visited accepted the pass without issue. We also got a 10% discount at booking, and overall we're fairly certain we saved around $200 per person. Didn't use it for any food perks, but for attractions alone it's well worth it. You need to plan your route in advance so consecutive-day use lines up with opening hours and availability.
Response from the operator: Hi, thank you so much for sharing your fantastic feedback! We’re thrilled to hear you found the pass great value and saved around $200 per person! Thanks for the great tip! Our app and website provide guidance to help ensure you have everything you need. We recommend starting your pass when you visit your first attraction and grouping attractions together to make the most of your time. We hope to welcome you back for another Go City adventure soon!
via Tripadvisor
Bad Experience - Support Almost Non-Existent
The app kept unlinking my pass meaning I could not use it more than half the time I was in London. Support is almost non existent. London Eye and Westminster Abbey will not accept a screenshot of your QR code either. I was turned away at both. Finally got through to customer services when I had got home after my holiday and they have given me a free 1 day pass. I live over 200 miles away from London and visit less than once a year… I spent £180 and feel thoroughly ripped off. Thanks Go City…
Response from the operator: Hi, thank you for sharing your feedback. We’re truly sorry to hear about the difficulties you experienced while using your Pass in London. We understand how disappointing and frustrating it must have been to have issues accessing your pass and to miss out on attractions during your trip. We genuinely care about our customers’ experiences and appreciate you bringing this to our attention. We’d like the opportunity to learn more about what happened and assist further. Please contact us at reviews@gocity.com to allow us to investigate this further
via Tripadvisor
Good to know
- Duration
- 24 hours
- Free cancellation
- Non-refundable
- Minimum age to book
- All ages
- Availability
- Bookable today
- Runs on
- Every day
- Price range
- $142 to $305
- Hotel pickup
- No pickup, meet at start point
- Booked in 30 days
- 676
- Verdict
- Worth a Look
Why this scores 55
The Outty Ranking is a weighted composite. Here is how this experience performed on each component.
The London Pass®: 100+ Things To Do - Includes Tower Bridge: questions travelers ask
Practical detail on this experience, plus the wider planning questions for London.
How much does The London Pass®: 100+ Things To Do - Includes Tower Bridge cost?
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Prices start at $142 per person. The final price depends on the date, the time slot and the number of travelers, and peak weekends in London usually price higher than midweek mornings. Live pricing and remaining availability are confirmed on the booking screen before you pay.
How long does The London Pass®: 100+ Things To Do - Includes Tower Bridge take?
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Plan for about 24 hours from start to finish, not counting travel to the meeting point. Most travelers leave another 30 minutes on either side so the rest of the day in London is not rushed.
Is The London Pass®: 100+ Things To Do - Includes Tower Bridge worth it?
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It holds an Outty Ranking of 55 out of 100, which we label "Worth a Look". That score blends traveler sentiment (3.7/5 across 1,932 reviews), the depth of that review evidence, recent booking momentum, value for money against comparable most popular in London, and how flexible the cancellation terms are.
Can I cancel or reschedule The London Pass®: 100+ Things To Do - Includes Tower Bridge?
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No. This experience is sold on a non-refundable basis, so only book a date you are confident about. Similar experiences in the city do offer free cancellation if flexibility matters more than price.
Is The London Pass®: 100+ Things To Do - Includes Tower Bridge suitable for kids and families?
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Yes, all ages are welcome. Families should still weigh the 24-hour running time, and strollers are easier on the earlier, quieter departures.
How far in advance should I book The London Pass®: 100+ Things To Do - Includes Tower Bridge?
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Around 676 people booked this in the last 30 days, so popular slots go early. Two to three weeks ahead is comfortable in shoulder season, while summer weekends and holidays in London can sell out a month out. Same-day spots do open up when other travelers cancel, so it is worth checking if you are already in town.
What should I bring or wear?
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Bring photo ID, your booking confirmation on your phone, a refillable water bottle and comfortable shoes. Dress for the weather in London and add a light layer if any part of the 24-hour experience runs outdoors or after sunset.
Where does The London Pass®: 100+ Things To Do - Includes Tower Bridge start and how do I get there?
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The exact meeting point and directions are on your voucher once you book, and they sit in central London within reach of public transport. Arrive 15 minutes early: late arrivals are treated as no-shows by most operators.
What are the best things to do in London?
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London's best attractions split cleanly: the museums are free and need no booking, so the paid market is about views, theatre and getting out of the city for a day. That makes value scoring unusually important here, and the Outty Ranking penalises anything charging premium prices for access you could get for nothing. On Outty we rank every London experience on the same 0 to 100 scale, and alongside this one the highest scorers right now include The Great British Rock and Roll Walking Tour, Soho Music & Historic Pubs Tour, London Small Group Tour of Historical Pubs. The city page groups everything into most popular, highest reviewed, last minute and family-friendly so you can build a day around what actually delivers.
When is the best time to visit London?
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May to September for long evenings, December for the Christmas markets. Booking patterns follow the same curve: prices and queues climb in peak weeks, while shoulder season gives you better availability on the top-ranked experiences and more room to change plans.
How many days do you need in London?
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Three full days covers the headline sights without sprinting. A workable rhythm is one anchor experience each morning, such as this one, an unhurried afternoon in a single neighborhood, then a food or nightlife booking in the evening. Five days lets you add a day trip outside the city.
Do I book through Outty or through the operator?
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Outty ranks and explains the experiences, then hands you to Viator to complete the booking with the operator directly. The price is the same as booking on Viator yourself, and Outty earns an affiliate commission on the referral, which is how the rankings stay free to read.
What is included in The London Pass®: 100+ Things To Do - Includes Tower Bridge?
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Included: Go City app with everything you need to plan your trip (also available as PDF guide); and Digital credits package for admission to 100+ activities over 1-10 days. Not included: Food and drinks, unless specified; Gratuities; Transportation to and from attractions unless stated; and Some attractions may offer additional ticket upgrades available directly at the attraction. Always check the voucher for the final list before you travel.
Where is the meeting point for The London Pass®: 100+ Things To Do - Includes Tower Bridge?
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Pass is available instantly as your ticket after purchase. Save on your mobile device for easy use! Hotel pickup is not included, so plan your own transport and arrive 15 minutes early.
What languages is The London Pass®: 100+ Things To Do - Includes Tower Bridge offered in?
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It is offered in German, Portuguese, Chinese, Japanese, English, Italian, French and Spanish. Pick your language when choosing a date and time, as not every departure runs in every language.
Will I get instant confirmation and a mobile ticket for The London Pass®: 100+ Things To Do - Includes Tower Bridge?
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Confirmation is sent by the operator after booking, usually within 48 hours; if it is not confirmed you are not charged. Mobile tickets are accepted, so you can show the voucher on your phone.
What happens to The London Pass®: 100+ Things To Do - Includes Tower Bridge if the weather is bad?
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It generally runs rain or shine, so dress for the forecast in London. Standard cancellation terms apply.
What do travelers say about The London Pass®: 100+ Things To Do - Includes Tower Bridge?
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Across 1,932 reviews averaging 3.7 out of 5, recurring themes include value for money, good for families, food and drink. Travelers feel they got more than they paid for.
What booking options are available for The London Pass®: 100+ Things To Do - Includes Tower Bridge?
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There are 8 options to choose from, including 4-Day London Pass, 10-Day London Pass, 6-Day London Pass, 3-Day London Pass. Prices and start times differ by option, so compare them on the booking screen.
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