About
What Outty is, and who is behind it
Outty is an attraction and activity discovery marketplace. Every listed experience is scored 0-100 by the Outty Ranking, a market-aware model built from traveler sentiment, review evidence, booking momentum, value, listing quality, local standing and booking flexibility. Outty currently ranks 210,312 bookable experiences across 434 destinations, of which 1,918 score 90 or higher and join the 90+ Club.
Why Outty exists
Activity listings almost all sit between 4.4 and 4.9 stars, which makes star ratings close to useless when you are deciding what to actually book. Outty re-spreads that band into a 0-100 score and shows the arithmetic openly on every activity page, so a high score can be checked rather than taken on faith.
Where the data comes from
Products, prices, availability, images, ratings and review counts come from the Viator Partner API and are refreshed continuously. Landmark and attraction hubs come from the same source. The Outty Ranking itself is calculated by Outty from that data; it is not supplied by Viator, TripAdvisor or any operator.
How Outty makes money
Bookings are completed on Viator, and Outty earns an affiliate commission on completed bookings at no extra cost to you. Commission does not influence the Outty Ranking, and no operator can pay for placement, a higher score, or entry into the 90+ Club. Full details are in our editorial standards.
Who publishes Outty
Outty is published by the Outty editorial team, which maintains the ranking model, the catalog and the standards this site is written against. Methodology changes are documented on the Outty Ranking page, which is the canonical description of how scoring works.