
Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour
Traveler rating
4.7/5
Based on 15 traveler reviews. Ratings and reviews provided by Viator and Tripadvisor.
Quick answer
Is Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour worth booking?
Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour is a 8-hour experience in Bologna, Italy, from $491 per person. It scores 62 out of 100 on the Outty Ranking, which we label “Solid Choice”, based on a 4.7/5 rating across 15 reviews. Cancellation is free up to 24 hours before the start time. Same-day spots are currently showing.
- Outty Ranking
- 62 / 100
- Rating
- 4.7/5 (15)
- Duration
- 8 hours
- From
- $491 per person
Motor☆Stars BLACK Tour offer you the opportunity to visit the Pagani, Ferrari, Lamborghini Headquarters in the "Italian Motor Valley" from Bologna in only 1 day. During this full-day tour you will enjoy the visit to the Pagani factory, the Pagani museum, the Ferrari museum in Maranello, the Lamborghini museum, all transfers with a licensed luxury Mercedes van, all privileged entrances, an authentic Bolognese lunch. Tours are operated in English. If vacancies available on the TripAdvisor / Viator calendar are not enough for your party - or - the tour you like is not scheduled yet, please visit the MotorStarsTour website and ask if add a new tour is possible. Thank you (calendar is constantly updated).
What you get
About this experience
Motor☆Stars BLACK Tour offer you the opportunity to visit the Pagani, Ferrari, Lamborghini Headquarters in the "Italian Motor Valley" from Bologna in only 1 day. During this full-day tour you will enjoy the visit to the Pagani factory, the Pagani museum, the Ferrari museum in Maranello, the Lamborghini museum, all transfers with a licensed luxury Mercedes van, all privileged entrances, an authentic Bolognese lunch. Tours are operated in English. If vacancies available on the TripAdvisor / Viator calendar are not enough for your party - or - the tour you like is not scheduled yet, please visit the MotorStarsTour website and ask if add a new tour is possible. Thank you (calendar is constantly updated).
What's included
Included
- Tour package is 100% guaranteed to depart
- Bottled water
- Ferrari Museum
- Lamborghini Museum
- Shared Licensed Luxury air-conditioned Mercedes van for transfers - max 7 passengers in each van
- All taxes and fees are included
- Generous & High-Quality Authentic 4-course typical Lunch
- English speaking personal assistant for the day
- Pagani Museum & Factory Tour
Not included
- Lamborghini Factory Tour can be immediatly confirmed with GOLD OPTION on dedicated days
What you'll see and do
During the Lamborghini museum tour, fans will discover all major milestones in the Lamborghini's history, more than 20 cars between historic and newer models such as the legendary "Miura", "Countach", the newer "Reventón", "Veneno" and the latest SUV "Urus". The most enthusiastic fans will also appreciate the opportunity to do the Lamborghini factory tour and see how these magical Italian sports cars are, even today, hand built. OPTIONAL fifty minutes' factory walking tour along all assembly stations until the cars are finished and ready for testing. The Lamborghini factory tour ends with a visit to the upholstery department which is an astonishing atelier. The Lamborghini factory tour is not included in the tour cost, for those interested there is an extra charge of only €60 pp. (full price is normally €85 pp). For those interested we point it out also the possibility to purchase official merchandise.
120 minutes here · Admission included
Museo Ferrari
At the Ferrari museum in Maranello, fans will discover an amazing exhibition of more than 50 cars, from the 500 F2 which gave Ferrari its first world drivers’ title in the1952 with Alberto Ascari, to Michael Schumacher’s F2004 which won the most Grand Prix titles ever. To this is added a section entirely dedicated to the life of Mr. Enzo Ferrari which will help fans live and re-live the myth of Maranello’s famous red cars. Inside the Ferrari museum Maranello the exhibition change once a year, the Maranello museum from June 2019 is staging the glorious “Hypercars” exhibition dedicated to all the Ferraris that hailed landmark advances in the marque’s technological evolution. For those interested we point it out also the possibility to purchase official merchandise.
120 minutes here · Admission included
Museo Horacio Pagani
During the Pagani museum tour, fans will discover an exhibition of about 10 cars such us Zonda C12, Zonda S, Zonda F, Zonda R, Zonda Revolution and the latest Huayra and Huayra BC. During the Pagani factory tour, the most enthusiastic fans will appreciate to see how each "Zonda" and "Huayra" is hand built in an astonishing atmosphere resembling a typical Italian piazza. From start to finish of the Pagani factory tour and museum tour fans will be impressed by the attention to details in every single component of the cars, luxury exotic cars as work of art. For those interested we point it out also the possibility to purchase official merchandise.
120 minutes here · Admission included
Where it starts and ends
Meeting point
Bologna
I will be waiting for you in front of Burger King’s by the black Mercedes van with the MOTORSTARS logos on the bonnet and on the doors.
Hotel pickup
No pickup: everyone meets at the start point.
Ends at
I will be waiting for you in front of Burger King’s by the black Mercedes van with the MOTORSTARS logos on the bonnet and on the doors.
Options you can book
BLACK Tour, GOLD version
Lamborghini Factory INCLUDED
BLACK Tour, PREMIUM version
Before you book
- Cancellation
- For a full refund, cancel at least 24 hours before the scheduled departure time.
- Languages
- en, it
- Ticket
- Mobile Only
- Runs on
- Every day
- Group size
- Up to 4 travelers per booking
- Operated by
- MOTORSTARS by Snack Travel
Know before you go
- Public transportation options are available nearby
- Suitable for all physical fitness levels
Photos





What travelers are saying
Outty’s summary of the themes that recur across 15 traveler reviews. Written by us, not quoted from reviewers.
The guide
7 mentionsTravelers single out the guide as the reason the experience works.
Knowledge and storytelling
5 mentionsReviewers describe the commentary as informative rather than scripted.
Food and drink
5 mentionsThe tastings and food stops are a highlight for most reviewers.
Photo opportunities
2 mentionsThe views and photo stops come up again and again.
Traveler reviews
15 verified traveler reviews for Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour. Ratings and reviews provided by Viator and Tripadvisor.
Fantastic tour!
It was a fabulous excursion—very informative and extensive in breadth. The best part, in our view, was our amazing driver/guide for the day, Adriano. He is a former rally driver—we learned a lot from him and marveled at his navigation and driving skill. Best we have ever seen! Plus, he was super friendly and took wonderful care of us. We highly recommend this experience if you can get Adriano as your driver.
via Tripadvisor
Terrible tour group
We were excited about this tour. AC van with driver between three super car manufacturers. Well didn’t live nearly up to what it should have been. Seems for $500+ per person they are more interested in picking up people who are on a lessor tour than we were. They wanted us to walk a mile further from our agreed upon pick up point to accommodate people coming in on a train station. Spent time driving those same folks to other locations and later picking them up. Van could not keep the seating area cool just hot all day. Limited bottled water, little tour narration. Lunch was terrible and rushed because we had to take the others to their limited tours. Finally got to pagani and had to pay 150 euro extra for factory tour. Also Lamborghini factory tour is NOT super cars it is the SUV which is largely Audi stamped parts LoL. Upon return driver decided to u turn to avoid a quarter mile of traffic which was nothing but I guess it was to him. All in all was a real disappointment for $1100+ Euros for two people. Worst part is I posted this review on their site weeks ago and they won’t post it. Can’t not post it here!!! Do not do this tour. Rent a car or take a train and taxi if not near Modena. You’ll save 700+ Euro and not be disappointed.
Response from the operator: Dear KaryC2, Thank you for sharing your feedback. We would also like to thank you for the 4* review you previously left on GetYourGuide. We were pleased to read that you enjoyed the overall experience and, in particular, that the Pagani factory visit was the highlight of your day. We would, however, like to clarify a few points. Regarding the pickup, our Black Tour provides pickup from the main train station of Bologna, the principal hotels in the city centre, or a designated central meeting point for guests staying elsewhere. On the day of your tour, Bologna was still affected by the ongoing construction works for the new tram lines, with temporary changes to traffic circulation in several areas of the city. Since we did not know your exact accommodation, we contacted you to ask whether you would be willing to use an alternative meeting point that would be easier for the driver to reach. In the end, however, you were picked up at the originally agreed meeting point, with no change to the pickup location. We apologize if our communication about the possible alternative caused any confusion or misunderstanding. We would also like to clarify that the tour you booked is a shared tour, not a private tour, and the vehicle may include other guests . Coordinating different pickups and drop-offs is therefore part of the logistics of a shared tour. The additional pickup at the train station was not intended to give priority to a less expensive tour, but was simply part of the transportation arrangements for the other guests travelling with you. Regarding Lamborghini, the standard Black Tour includes the Lamborghini Museum, Ferrari Museum, and Pagani Museum & Factory. The Lamborghini Factory Experience is offered as an optional extra at €75 per person, as many guests specifically request the opportunity to visit the production facility. Lamborghini itself explains that its Factory Experience covers several areas and production lines, and that what visitors see can vary according to the production schedule. Regarding the vehicle, we are sorry that you found the temperature uncomfortable. Our vehicle is a Mercedes-Benz V-Class minivan with a maximum capacity of seven passengers, purchased new in 2026 and equipped with the factory-standard Mercedes-Benz climate-control system. We take your comment seriously and will check that everything is operating as expected. We are also sorry that you found the commentary difficult to hear from the rear of the vehicle. We will share this feedback with our team. We would also like to clarify your comment about your previous review. We do not manage or control the publication of reviews on GetYourGuide or Tripadvisor. Your earlier four-star review was in fact published on GetYourGuide. Finally, we apologize for not responding sooner. Reviews are often published under abbreviated usernames or codes, which makes it difficult for us to immediately identify the corresponding booking. Before responding, we need to locate the correct reservation and speak with the driver involved so that we can properly understand what happened and provide an accurate response. We respect your feedback and are sorry that the experience did not ultimately meet your expectations. We are nevertheless glad that Pagani was such a memorable part of your day. Kind regards, The Management Team
via Tripadvisor
It was a wonderful and...
It was a wonderful and very full experience. Highly recommended to anyone who loves cars and Ferrari
via Viator
Ferrari, Lamborghini, and Paganig tour
Our guide Paolo was excellent and went above and beyond to give us an authentic and informative tour. We were able to see some of the country side and see the motorvalley story from a local perspective. All in all, an unforgettable day.
via Tripadvisor
Totally awesome...
Totally awesome experience! My 11 year old grandson was in awe! He said it was “ his best day ever” The lunch was delicious! Cosimo was very pleasant
via Viator
Good to know
- Duration
- 8 hours
- Free cancellation
- Up to 24h before
- Minimum age to book
- All ages
- Availability
- Bookable today
- Runs on
- Every day
- Price range
- $491 to $665
- Hotel pickup
- No pickup, meet at start point
- Booked in 30 days
- 5
- Verdict
- Solid Choice
Who runs this experience
Operated by MOTORSTARS by Snack Travel, who run 5 experiences we rank across 1 city, with an average Outty Ranking of 53.6.
See everything MOTORSTARS by Snack Travel runsWhy this scores 62
The Outty Ranking is a weighted composite. Here is how this experience performed on each component.
Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour: questions travelers ask
Practical detail on this experience, plus the wider planning questions for Bologna.
How much does Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour cost?
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Prices start at $491 per person. The final price depends on the date, the time slot and the number of travelers, and peak weekends in Bologna usually price higher than midweek mornings. Live pricing and remaining availability are confirmed on the booking screen before you pay.
How long does Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour take?
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Plan for about 8 hours from start to finish, not counting travel to the meeting point. Most travelers leave another 30 minutes on either side so the rest of the day in Bologna is not rushed.
Is Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour worth it?
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It holds an Outty Ranking of 62 out of 100, which we label "Solid Choice". That score blends traveler sentiment (4.7/5 across 15 reviews), the depth of that review evidence, recent booking momentum, value for money against comparable last minute in Bologna, and how flexible the cancellation terms are.
Can I cancel or reschedule Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour?
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Yes. Cancel free up to 24 hours before the start time for a full refund. Inside that window the booking is non-refundable, and no-shows are not refunded.
Is Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour suitable for kids and families?
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Yes, all ages are welcome. Families should still weigh the 8-hour running time, and strollers are easier on the earlier, quieter departures.
How far in advance should I book Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour?
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Around 5 people booked this in the last 30 days, so popular slots go early. Two to three weeks ahead is comfortable in shoulder season, while summer weekends and holidays in Bologna can sell out a month out. Same-day spots do open up when other travelers cancel, so it is worth checking if you are already in town.
What should I bring or wear?
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Bring photo ID, your booking confirmation on your phone, a refillable water bottle and comfortable shoes. Dress for the weather in Bologna and add a light layer if any part of the 8-hour experience runs outdoors or after sunset.
Where does Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour start and how do I get there?
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The exact meeting point and directions are on your voucher once you book, and they sit in central Bologna within reach of public transport. Arrive 15 minutes early: late arrivals are treated as no-shows by most operators.
What are the best things to do in Bologna?
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On Outty we rank every Bologna experience on the same 0 to 100 scale, and alongside this one the highest scorers right now include Bologna Local Pasta Cooking Class, Ragu, Spritz, Wine & Gelato, Bologna Food Experience: Factory tours & Lunch By Italian Days, Small Group Bologna Food Tour – Local Food & Market Experience. The city page groups everything into most popular, highest reviewed, last minute and family-friendly so you can build a day around what actually delivers.
When is the best time to visit Bologna?
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Booking patterns follow the same curve: prices and queues climb in peak weeks, while shoulder season gives you better availability on the top-ranked experiences and more room to change plans.
How many days do you need in Bologna?
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Three full days covers the headline sights without sprinting. A workable rhythm is one anchor experience each morning, such as this one, an unhurried afternoon in a single neighborhood, then a food or nightlife booking in the evening. Five days lets you add a day trip outside the city.
Do I book through Outty or through the operator?
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Outty ranks and explains the experiences, then hands you to Viator to complete the booking with the operator directly. The price is the same as booking on Viator yourself, and Outty earns an affiliate commission on the referral, which is how the rankings stay free to read.
What is included in Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour?
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Included: Tour package is 100% guaranteed to depart; Bottled water; Ferrari Museum; Lamborghini Museum; and Shared Licensed Luxury air-conditioned Mercedes van for transfers - max 7 passengers in ea. Not included: Lamborghini Factory Tour can be immediatly confirmed with GOLD OPTION on dedicated days. Always check the voucher for the final list before you travel.
Where is the meeting point for Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour?
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I will be waiting for you in front of Burger King’s by the black Mercedes van with the MOTORSTARS logos on the bonnet and on the doors. Hotel pickup is not included, so plan your own transport and arrive 15 minutes early.
What languages is Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour offered in?
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It is offered in English and Italian. Pick your language when choosing a date and time, as not every departure runs in every language.
Will I get instant confirmation and a mobile ticket for Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour?
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Confirmation is sent by the operator after booking, usually within 48 hours; if it is not confirmed you are not charged. Mobile tickets are accepted, so you can show the voucher on your phone.
What happens to Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour if the weather is bad?
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It generally runs rain or shine, so dress for the forecast in Bologna. Standard cancellation terms apply: free cancellation up to 24 hours before the start.
What do travelers say about Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour?
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Across 15 reviews averaging 4.7 out of 5, recurring themes include the guide, knowledge and storytelling, food and drink. Travelers single out the guide as the reason the experience works.
What booking options are available for Lamborghini Ferrari Pagani Tour - The Original Italian Car Factory Tour?
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There are 2 options to choose from, including BLACK Tour, GOLD version, BLACK Tour, PREMIUM version. Prices and start times differ by option, so compare them on the booking screen.
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