
Private Secret Rioja: Exclusive Wineries from San Sebastián
Traveler rating
5.0/5
Based on 15 traveler reviews. Ratings and reviews provided by Viator and Tripadvisor.
Quick answer
Is Private Secret Rioja: Exclusive Wineries from San Sebastián worth booking?
Private Secret Rioja: Exclusive Wineries from San Sebastián is a 8-hour experience in San Sebastian, Spain, from $266 per person. It scores 74 out of 100 on the Outty Ranking, which we label “Strongly Recommended”, based on a 5/5 rating across 15 reviews. Cancellation is free up to 24 hours before the start time. Same-day spots are currently showing.
- Outty Ranking
- 74 / 100
- Rating
- 5/5 (15)
- Duration
- 8 hours
- From
- $266 per person
Immerse yourself in Rioja’s finest wines on this fully private, customizable day trip from San Sebastián. Your expert bilingual guide picks you up at your hotel and takes you to exclusive access at two (or three) outstanding bodegas — typically including the iconic Frank Gehry-designed Marqués de Riscal and the striking modern Baigorri (or similar top estates). Enjoy guided tours, professional tastings of exceptional Riojas, and the perfect contrast of tradition and innovation. Optional upgrade: multi-course gourmet lunch paired with flagship wines inside a bodega. Finish with a stroll through the beautiful medieval village of Laguardia. 100% private • Fully customizable • Hotel pickup & drop-off • Expert local guides • Air-conditioned vehicle Duration: 8–9 hours Languages: English, Spanish, Portuguese, French, Korean Free cancellation up to 24 hours before
What you get
About this experience
Immerse yourself in Rioja’s finest wines on this fully private, customizable day trip from San Sebastián. Your expert bilingual guide picks you up at your hotel and takes you to exclusive access at two (or three) outstanding bodegas — typically including the iconic Frank Gehry-designed Marqués de Riscal and the striking modern Baigorri (or similar top estates). Enjoy guided tours, professional tastings of exceptional Riojas, and the perfect contrast of tradition and innovation. Optional upgrade: multi-course gourmet lunch paired with flagship wines inside a bodega. Finish with a stroll through the beautiful medieval village of Laguardia. 100% private • Fully customizable • Hotel pickup & drop-off • Expert local guides • Air-conditioned vehicle Duration: 8–9 hours Languages: English, Spanish, Portuguese, French, Korean Free cancellation up to 24 hours before
What's included
Included
- Full transport
- On-board WiFi
- Portuguese speaking guide available
- Bottled water
- Confortable transport from your hotel
- Visits and tasting included.
- In-vehicle air conditioning
- Profesional bilingual English/Spanish guide
- Completely customizable
What you'll see and do
La Rioja
We will drive through the famous wine region of la Rioja and enjoy the endless vines sceneries on our way to La Guardia.
60 minutes here
Bodegas Baigorri
Option 1
90 minutes here · Admission included
Bodega El Fabulista
Option 1
90 minutes here · Admission included
La Rioja
After the visit of El Fabulista winerie we will do a short walking tour of the village of la Guardia, that is considered as one of the most beautiful in Spain.
30 minutes here
Bodegas Marques de Riscal
Option 2
90 minutes here · Admission included
Bodegas Ysios
Option 3
90 minutes here · Admission included
Where it starts and ends
Hotel pickup
Pickup is included for all travelers. Pickup begins about 10 minutes before departure.
Options you can book
Private tour
Baigorri and Lozano or similar Pickup included
Marques de riscal and Baigorri
Marques de riscal : In this option you will visit the world's best vineyard of 2024 and also bodega Baigorri or similar. Pickup included
Ysios and Baigorri or Ostatu
Ysios and Ostatu : This option offers you the opportunity to visit world famous Ysios bodega and Bodegas Ostatu or Baigorri. Pickup included
3 bodegas
Extra bodega: This option gives you the chance to pick a third additional bodega from our selection of Bodega's. Pickup included
2 bodegas and 9 course meal
9 course meal in bodega : Gourmet 9 course meal in the middle of la bodega Pickup included
Wines, lunch and wicked tales
Wine tour & theatre : Experience an enchanting wine tour in El Fabulista, featuring a captivating theatrical performance. Gourmet 9 course lunch : Architectural Tour & 9-Course Gastronomic Lunch at Bodegas Baigorri Pickup included
Before you book
- Cancellation
- For a full refund, cancel at least 24 hours before the scheduled departure time.
- Languages
- pt, en, es
- Ticket
- Mobile Only
- Runs on
- Every day
- Group size
- Up to 8 travelers per booking
- Operated by
- The good tour company
Know before you go
- Wheelchair accessible
- Service animals allowed
- Specialized infant seats are available
- All areas and surfaces are wheelchair accessible
- Not recommended for pregnant travelers
- Suitable for all physical fitness levels
Photos






What travelers are saying
Outty’s summary of the themes that recur across 15 traveler reviews. Written by us, not quoted from reviewers.
Food and drink
8 mentionsThe tastings and food stops are a highlight for most reviewers.
Knowledge and storytelling
6 mentionsReviewers describe the commentary as informative rather than scripted.
The guide
5 mentionsTravelers single out the guide as the reason the experience works.
Photo opportunities
2 mentionsThe views and photo stops come up again and again.
Organization
2 mentionsPickup, timing, and logistics are described as running smoothly.
Small groups
2 mentionsThe group size is repeatedly described as intimate rather than packed.
Traveler reviews
15 verified traveler reviews for Private Secret Rioja: Exclusive Wineries from San Sebastián. Ratings and reviews provided by Viator and Tripadvisor.
Best Rioja day ever – book it!
Honestly, if you’re even thinking about this Rioja tour, just do it. From the second we met Jimi he treated us like old friends. That first handshake and his big warm smile set the whole tone – you instantly feel welcome. The guy really knows his stuff. History, culture, the wines… he doesn’t just rattle off facts, he tells proper stories that make the whole region come alive. The private visit at Baigorri and the tasting masterclass at Ostatu were next level – proper exclusive access, not the usual tourist stuff. We left with full hearts (and full glasses). Thanks a million, Jimi – one of the best days we’ve had.
Response from the operator: Thank you so much for such a glowing review! It was an absolute pleasure spending the day with you and sharing the history, culture, and wines of Rioja. I’m thrilled that you enjoyed the private visit to Baigorri and the masterclass at Ostatu. Leaving with full hearts and full glasses is exactly what a great tour is all about! Safe travels, and I hope to welcome you back again in the future! Cheers, Jimi.
via Tripadvisor
Outstanding winery tour and lunch in Rioja
We had previously done a pintxos tour with Jimi in San Sebastián and were happy to book with him again. He was once more a great guide — knowledgeable, organised and easy to spend the day with. We visited Marqués de Riscal and Baigorri, two very different but impressive wineries. The access and explanations were excellent. The highlight was the 6-course gourmet lunch paired with wine — the food and pairings were outstanding. A really enjoyable and high-quality day in Rioja. Highly recommended.
Response from the operator: Thank you so much for the wonderful review! It was a real pleasure welcoming you back after the pintxos tour in San Sebastián. I’m glad you enjoyed the contrast between Marqués de Riscal and Baigorri, and that the 6-course lunch with wine pairings was the highlight of the day. Thank you for choosing to book with me again and for taking the time to share your experience. I hope to see you on another adventure soon! Warm regards, Jimi
via Tripadvisor
Highly recommended!
Excellent Rioja wine tour with Alex as our guide. There was a last minute change which was handled honestly and professionally by the Company which was greatly appreciated! We highly recommend this tour company and especially the private wine tour! Cheers and thank you to The Good Tour Company!
Response from the operator: Dear Debra, Thank you so much for your wonderful review! We are thrilled to hear that you enjoyed the Secret Rioja tour with Alex and that you appreciated how we handled the schedule adjustment. Transparency and professional service are top priorities for us, so it means a lot to know you had a great experience. Cheers, and we hope to welcome you back again soon! Warm regards, The Good Tour Company Team
via Tripadvisor
Outstanding secret rioja experience
Outstanding Secret Rioja experience – Jimi made it exceptional! We had an incredible day on the Secret Rioja. The exclusive access to the bodegas, the quality of the wines, and the insightful tastings were outstanding. Learning about the different production styles and tasting such excellent Riojas was a real highlight of our trip. What truly set this tour apart was Jimi. He was incredibly helpful both before and after the tour — answering all our questions promptly, helping us customize the day, and making sure everything ran smoothly. On the day itself he was knowledgeable, friendly, and attentive. We felt well taken care of from start to finish. Highly recommend this tour, especially if you want a personalized and high-quality wine experience in Rioja. Thank you, Jimi!
Response from the operator: Thank you so much for the fantastic review! It was an absolute pleasure hosting you on the Secret Rioja experience and sharing some of our favorite local bodegas, winemaking traditions, and exceptional wines with you. I’m thrilled to hear that the customization prior to your trip made for a seamless day and that you felt well taken care of from start to finish. Exploring the distinct production styles of Rioja with guests who appreciate the culture as much as you do is always a highlight for me. Wishing you wonderful memories from your trip, and hope to welcome you back to the region again in the future! Warm regards, Jimi
via Tripadvisor
Exceptional La Rioja Wine Tour!
Our tour visiting Baigorri and Marqués de Riscal was a perfect contrast and an absolute highlight. Baigorri impressed us with its stunning, gravity-defying underground architecture and a deeply informative tour focused on modern, high-quality production. Their wines were elegant and precise. Marqués de Riscal offered an unforgettable visual experience with the iconic Frank Gehry-designed hotel and a journey through their rich history and vast, traditional cellars. We enjoyed savoring their classic, elegant Reserva wines. This combination beautifully showcased both the innovation and tradition of La Rioja. Highly recommended!
Response from the operator: Thank you for sharing your experience with us
via Tripadvisor
Good to know
- Duration
- 8 hours
- Free cancellation
- Up to 24h before
- Minimum age to book
- All ages
- Availability
- Bookable today
- Runs on
- Every day
- Price range
- $266 to $700
- Hotel pickup
- Included for all travelers
- Booked in 30 days
- 5
- Verdict
- Strongly Recommended
Who runs this experience
Operated by The good tour company, who run 16 experiences we rank across 2 cities, with an average Outty Ranking of 52.9.
See everything The good tour company runsWhy this scores 74
The Outty Ranking is a weighted composite. Here is how this experience performed on each component.
Private Secret Rioja: Exclusive Wineries from San Sebastián: questions travelers ask
Practical detail on this experience, plus the wider planning questions for San Sebastian.
How much does Private Secret Rioja: Exclusive Wineries from San Sebastián cost?
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Prices start at $266 per person. The final price depends on the date, the time slot and the number of travelers, and peak weekends in San Sebastian usually price higher than midweek mornings. Live pricing and remaining availability are confirmed on the booking screen before you pay.
How long does Private Secret Rioja: Exclusive Wineries from San Sebastián take?
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Plan for about 8 hours from start to finish, not counting travel to the meeting point. Most travelers leave another 30 minutes on either side so the rest of the day in San Sebastian is not rushed.
Is Private Secret Rioja: Exclusive Wineries from San Sebastián worth it?
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It holds an Outty Ranking of 74 out of 100, which we label "Strongly Recommended". That score blends traveler sentiment (5/5 across 15 reviews), the depth of that review evidence, recent booking momentum, value for money against comparable last minute in San Sebastian, and how flexible the cancellation terms are.
Can I cancel or reschedule Private Secret Rioja: Exclusive Wineries from San Sebastián?
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Yes. Cancel free up to 24 hours before the start time for a full refund. Inside that window the booking is non-refundable, and no-shows are not refunded.
Is Private Secret Rioja: Exclusive Wineries from San Sebastián suitable for kids and families?
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Yes, all ages are welcome. Families should still weigh the 8-hour running time, and strollers are easier on the earlier, quieter departures.
How far in advance should I book Private Secret Rioja: Exclusive Wineries from San Sebastián?
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Around 5 people booked this in the last 30 days, so popular slots go early. Two to three weeks ahead is comfortable in shoulder season, while summer weekends and holidays in San Sebastian can sell out a month out. Same-day spots do open up when other travelers cancel, so it is worth checking if you are already in town.
What should I bring or wear?
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Bring photo ID, your booking confirmation on your phone, a refillable water bottle and comfortable shoes. Dress for the weather in San Sebastian and add a light layer if any part of the 8-hour experience runs outdoors or after sunset.
Where does Private Secret Rioja: Exclusive Wineries from San Sebastián start and how do I get there?
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The exact meeting point and directions are on your voucher once you book, and they sit in central San Sebastian within reach of public transport. Arrive 15 minutes early: late arrivals are treated as no-shows by most operators.
What are the best things to do in San Sebastian?
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On Outty we rank every San Sebastian experience on the same 0 to 100 scale, and alongside this one the highest scorers right now include Small-Group Electric Bike Tour in San Sebastián, San Sebastian E-bike trour: Basque History and Cultural., San Sebastian Premium Pintxo Food, Wine & Market Foodie Tour. The city page groups everything into most popular, highest reviewed, last minute and family-friendly so you can build a day around what actually delivers.
When is the best time to visit San Sebastian?
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Booking patterns follow the same curve: prices and queues climb in peak weeks, while shoulder season gives you better availability on the top-ranked experiences and more room to change plans.
How many days do you need in San Sebastian?
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Three full days covers the headline sights without sprinting. A workable rhythm is one anchor experience each morning, such as this one, an unhurried afternoon in a single neighborhood, then a food or nightlife booking in the evening. Five days lets you add a day trip outside the city.
Do I book through Outty or through the operator?
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Outty ranks and explains the experiences, then hands you to Viator to complete the booking with the operator directly. The price is the same as booking on Viator yourself, and Outty earns an affiliate commission on the referral, which is how the rankings stay free to read.
What is included in Private Secret Rioja: Exclusive Wineries from San Sebastián?
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Included: Full transport; On-board WiFi; Portuguese speaking guide available; Bottled water; and Confortable transport from your hotel. Always check the voucher for the final list before you travel.
Does Private Secret Rioja: Exclusive Wineries from San Sebastián include hotel pickup?
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Yes, pickup is offered for every traveler from 182 listed pickup locations in and around San Sebastian. Be ready about 10 minutes before the start time. You can also enter a custom pickup address when booking.
What languages is Private Secret Rioja: Exclusive Wineries from San Sebastián offered in?
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It is offered in Portuguese, English and Spanish. Pick your language when choosing a date and time, as not every departure runs in every language.
Will I get instant confirmation and a mobile ticket for Private Secret Rioja: Exclusive Wineries from San Sebastián?
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Confirmation is sent by the operator after booking, usually within 48 hours; if it is not confirmed you are not charged. Mobile tickets are accepted, so you can show the voucher on your phone.
Is Private Secret Rioja: Exclusive Wineries from San Sebastián wheelchair or stroller accessible?
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The operator notes: Wheelchair accessible; Specialized infant seats are available; All areas and surfaces are wheelchair accessible; and Not recommended for pregnant travelers. If accessibility is critical, contact the operator after booking to confirm arrangements for your date.
What happens to Private Secret Rioja: Exclusive Wineries from San Sebastián if the weather is bad?
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It generally runs rain or shine, so dress for the forecast in San Sebastian. Standard cancellation terms apply: free cancellation up to 24 hours before the start.
What do travelers say about Private Secret Rioja: Exclusive Wineries from San Sebastián?
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Across 15 reviews averaging 5.0 out of 5, recurring themes include food and drink, knowledge and storytelling, the guide. The tastings and food stops are a highlight for most reviewers.
What booking options are available for Private Secret Rioja: Exclusive Wineries from San Sebastián?
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There are 6 options to choose from, including Private tour, Marques de riscal and Baigorri, Ysios and Baigorri or Ostatu, 3 bodegas. Prices and start times differ by option, so compare them on the booking screen.
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