
Negril Beach Beach Ricks Cafe and Sunset Tour
Traveler rating
4.9/5
Based on 29 traveler reviews. Ratings and reviews provided by Viator and Tripadvisor.
Quick answer
Is Negril Beach Beach Ricks Cafe and Sunset Tour worth booking?
Negril Beach Beach Ricks Cafe and Sunset Tour is a 6-hour experience in Montego Bay, Jamaica, from $220 per person. It scores 73 out of 100 on the Outty Ranking, which we label “Strongly Recommended”, based on a 4.9/5 rating across 29 reviews. Cancellation is free up to 24 hours before the start time. Same-day spots are currently showing.
- Outty Ranking
- 73 / 100
- Rating
- 4.9/5 (29)
- Duration
- 6 hours
- From
- $220 per person
Negril is one of the better known Resort Towns in Jamaica. It has the best beaches in Jamaica, beautiful sunset and famous for cliff diving at the Rick's Cafe. Private tour extended to a maximum of 22 travelers.
What you get
About this experience
Negril is one of the better known Resort Towns in Jamaica. It has the best beaches in Jamaica, beautiful sunset and famous for cliff diving at the Rick's Cafe. Private tour extended to a maximum of 22 travelers.
What's included
Included
- Private tour
- Driver/guide
- Port pickup and drop-off
- Transport by air-conditioned minivan
- Transport by private vehicle
Not included
- Drinks
- Food and drinks
- Lunch
- Food and drinks, other than the "value added offers" specified in your guidebook
What you'll see and do
Negril
After picking you up from your hotel in Montego Bay, we will head west towards Negril. The total drive approximately 90 minutes each way, however the drive is beautiful. Your driver will be your Tour Guide sharing our Jamaica with you along the way. The drive will take you through local townships where you will have a chance to see how the locals go about their business. We will arrived in Negril around 11:30 AM at which we will take you to Negril Beach. We normally use the beach at Margaritaville because of all the amenities at our disposal.
240 minutes here
Rick's Cafe
After spending time at the 7 Mile Beach Negril we then head to Rick's Cafe around 4 pm. It is a 15 minute ride along the coastline which is as charming as it gets. Rick's Cafe is a bar perch on a cliff where people who are brave enough will take a plunge. However, for the not so adrenalin seekers just watching others is fun enough. Expect live reggae music, great drinks and a glorious sunset.
120 minutes here
Where it starts and ends
Hotel pickup
Pickup is included for all travelers.
Options you can book
Negril Beach Beach Ricks Cafe and Sunset Tour
Pickup included
Private Negril Tour
Duration: 9 hours mini van Pickup included
Before you book
- Cancellation
- For a full refund, cancel at least 24 hours before the scheduled departure time.
- Languages
- en
- Ticket
- Mobile Only
- Runs on
- Every day
- Group size
- Up to 15 travelers per booking
- Operated by
- Best Jamaica Products and Services
Know before you go
- Specialized infant seats are available
- Infants and small children can ride in a pram or stroller
- Public transportation options are available nearby
- Not recommended for travelers with poor cardiovascular health
- Suitable for all physical fitness levels
- Dress code is casual
Photos






What travelers are saying
Outty’s summary of the themes that recur across 29 traveler reviews. Written by us, not quoted from reviewers.
The guide
6 mentionsTravelers single out the guide as the reason the experience works.
Good for families
3 mentionsReviewers traveling with kids report it landed well with their group.
Organization
2 mentionsPickup, timing, and logistics are described as running smoothly.
Traveler reviews
29 verified traveler reviews for Negril Beach Beach Ricks Cafe and Sunset Tour. Ratings and reviews provided by Viator and Tripadvisor.
Great company. Ask for Verol.
Best Jamaica Tour provided our transfers from MBJ to Princess Grand Jamaica with good quality vehicles and kids car seats. Excellent value for money with quick and efficient communications with Yanique. Our driver Verol was a safe pair of hands. He was knowledgable, courteous and excellent company to have. He made it very easy to travel around the island with an infant and two 3 year olds. We ended up booking two tours with him which were excellent. He knew all the great spots and is a credit to the company. Negril beach is well worth a visit.
via Tripadvisor
Reliable transportation
Best reliable transportation in Montego Bay. Drivers are courteous and always on time. Alex and Verol are awesome drivers. Highly recommended.
via Tripadvisor
The best way to explore Jamaica! Ask for Neville!!
So much to say about this experience and our driver Neville! We were picked up at 10:00 am, and throughout the day we were introduced to the local way of living in Jamaica. Neville drove us around the different areas of Montego Bay prior to taking us down to Negril. He was a very safe driver and was incredibly fun to get along with. Alongside sharing Jamaica's history and culture, he made sure that we got everything we wanted and were safe during our day out, he even shared his Tupperware of local fruits with us! Once we got to Negril we had the opportunity to walk along the beach and hop to different beach bars for a couple hours. Afterwards, we were driven to Rick's cafe and spent about an hour or so there prior to heading back to Montego Bay. We are so grateful to have experienced our last days in Jamaica with Neville, we will never forget him. We are so glad that we booked the experience through Best Jamaica Day Tours, and thank you Shameila for organizing this tour on our behalf!
via Tripadvisor
Best Jamaica for real!
Awesome experience! Our driver, Cupcake, was the most kind, considerate, and patient driver I have ever had. Knows exactly where to take you for exactly what you want!!! I will be back in July and DEFINITELY booking with Best Jamaica and Cupcake! Thank you!
via Tripadvisor
Truly the Best!!!!!!!!!
We had a group of 10 travel to Jamaica for a birthday party. I only booked one excursion ahead of time because I wanted to make sure that we were happy with the service before I booked anymore. Let me just tell you… Best Jamaica tours exceeded our expectations. We were so happy with their services that we ended up booking a second excursion and used them for airport transportation both ways. Not only are their prices the best, the vehicles were clean, and the drivers were amazing. Vernon… aka cupcake (😊) was very accommodating and patience for this not so easy-going group of women (😂). His patience should be commended. Alex drove us to the airport when it was time to leave. Our short time with him was very pleasant. Best Jamaica Tours company is professional, honest, and goes out of their way to make sure their clients are satisfied. I travel a lot and research everything very well before I go. If you have any transportation needs while you are in Jamaica , this is the company to use!!!!!
via Tripadvisor
Good to know
- Duration
- 6 hours
- Free cancellation
- Up to 24h before
- Minimum age to book
- All ages
- Availability
- Bookable today
- Runs on
- Every day
- Hotel pickup
- Included for all travelers
- Booked in 30 days
- 10
- Verdict
- Strongly Recommended
Who runs this experience
Operated by Best Jamaica Products and Services, who run 3 experiences we rank across 1 city, with an average Outty Ranking of 50.1.
See everything Best Jamaica Products and Services runsWhy this scores 73
The Outty Ranking is a weighted composite. Here is how this experience performed on each component.
Negril Beach Beach Ricks Cafe and Sunset Tour: questions travelers ask
Practical detail on this experience, plus the wider planning questions for Montego Bay.
How much does Negril Beach Beach Ricks Cafe and Sunset Tour cost?
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Prices start at $220 per person. The final price depends on the date, the time slot and the number of travelers, and peak weekends in Montego Bay usually price higher than midweek mornings. Live pricing and remaining availability are confirmed on the booking screen before you pay.
How long does Negril Beach Beach Ricks Cafe and Sunset Tour take?
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Plan for about 6 hours from start to finish, not counting travel to the meeting point. Most travelers leave another 30 minutes on either side so the rest of the day in Montego Bay is not rushed.
Is Negril Beach Beach Ricks Cafe and Sunset Tour worth it?
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It holds an Outty Ranking of 73 out of 100, which we label "Strongly Recommended". That score blends traveler sentiment (4.9/5 across 29 reviews), the depth of that review evidence, recent booking momentum, value for money against comparable last minute in Montego Bay, and how flexible the cancellation terms are.
Can I cancel or reschedule Negril Beach Beach Ricks Cafe and Sunset Tour?
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Yes. Cancel free up to 24 hours before the start time for a full refund. Inside that window the booking is non-refundable, and no-shows are not refunded.
Is Negril Beach Beach Ricks Cafe and Sunset Tour suitable for kids and families?
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Yes, all ages are welcome. Families should still weigh the 6-hour running time, and strollers are easier on the earlier, quieter departures.
How far in advance should I book Negril Beach Beach Ricks Cafe and Sunset Tour?
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Around 10 people booked this in the last 30 days, so popular slots go early. Two to three weeks ahead is comfortable in shoulder season, while summer weekends and holidays in Montego Bay can sell out a month out. Same-day spots do open up when other travelers cancel, so it is worth checking if you are already in town.
What should I bring or wear?
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Bring photo ID, your booking confirmation on your phone, a refillable water bottle and comfortable shoes. Dress for the weather in Montego Bay and add a light layer if any part of the 6-hour experience runs outdoors or after sunset.
Where does Negril Beach Beach Ricks Cafe and Sunset Tour start and how do I get there?
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The exact meeting point and directions are on your voucher once you book, and they sit in central Montego Bay within reach of public transport. Arrive 15 minutes early: late arrivals are treated as no-shows by most operators.
What are the best things to do in Montego Bay?
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On Outty we rank every Montego Bay experience on the same 0 to 100 scale, and alongside this one the highest scorers right now include Appleton Estate Admission Ticket & Distillery Tour with Tastings, Blue Hole and Dunn's River Falls Private Tour from Montego Bay, Montego Bay Clear Kayak Drone Photoshoot & Video. The city page groups everything into most popular, highest reviewed, last minute and family-friendly so you can build a day around what actually delivers.
When is the best time to visit Montego Bay?
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Booking patterns follow the same curve: prices and queues climb in peak weeks, while shoulder season gives you better availability on the top-ranked experiences and more room to change plans.
How many days do you need in Montego Bay?
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Three full days covers the headline sights without sprinting. A workable rhythm is one anchor experience each morning, such as this one, an unhurried afternoon in a single neighborhood, then a food or nightlife booking in the evening. Five days lets you add a day trip outside the city.
Do I book through Outty or through the operator?
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Outty ranks and explains the experiences, then hands you to Viator to complete the booking with the operator directly. The price is the same as booking on Viator yourself, and Outty earns an affiliate commission on the referral, which is how the rankings stay free to read.
What is included in Negril Beach Beach Ricks Cafe and Sunset Tour?
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Included: Private tour; Driver/guide; Port pickup and drop-off; Transport by air-conditioned minivan; and Transport by private vehicle. Not included: Drinks; Food and drinks; Lunch; and Food and drinks, other than the "value added offers" specified in your guidebook. Always check the voucher for the final list before you travel.
Does Negril Beach Beach Ricks Cafe and Sunset Tour include hotel pickup?
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Yes, pickup is offered for every traveler from 15 listed pickup locations in and around Montego Bay.
What languages is Negril Beach Beach Ricks Cafe and Sunset Tour offered in?
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It runs in English. Pick your language when choosing a date and time, as not every departure runs in every language.
Will I get instant confirmation and a mobile ticket for Negril Beach Beach Ricks Cafe and Sunset Tour?
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Confirmation is sent by the operator after booking, usually within 48 hours; if it is not confirmed you are not charged. Mobile tickets are accepted, so you can show the voucher on your phone.
Is Negril Beach Beach Ricks Cafe and Sunset Tour wheelchair or stroller accessible?
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The operator notes: Specialized infant seats are available; and Infants and small children can ride in a pram or stroller. If accessibility is critical, contact the operator after booking to confirm arrangements for your date.
What happens to Negril Beach Beach Ricks Cafe and Sunset Tour if the weather is bad?
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It generally runs rain or shine, so dress for the forecast in Montego Bay. Standard cancellation terms apply: free cancellation up to 24 hours before the start.
What do travelers say about Negril Beach Beach Ricks Cafe and Sunset Tour?
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Across 29 reviews averaging 4.9 out of 5, recurring themes include the guide, good for families, organization. Travelers single out the guide as the reason the experience works.
What booking options are available for Negril Beach Beach Ricks Cafe and Sunset Tour?
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There are 2 options to choose from, including Negril Beach Beach Ricks Cafe and Sunset Tour, Private Negril Tour. Prices and start times differ by option, so compare them on the booking screen.
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