Montego Bay: Seven Mile Beach & Rick's Cafe in Negril, Jamaica
Negril, Jamaica

Montego Bay: Seven Mile Beach & Rick's Cafe

Outty Ranking 85 4.8 · 123 traveler reviews7 hoursFrom $90
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Outty Ranking

85/100

Exceptional. Our proprietary evaluation. How we score

Traveler rating

4.8/5

Based on 123 traveler reviews. Ratings and reviews provided by Viator and Tripadvisor.

Quick answer

Is Montego Bay: Seven Mile Beach & Rick's Cafe worth booking?

Montego Bay: Seven Mile Beach & Rick's Cafe is a 7-hour experience in Negril, Jamaica, from $90 per person. It scores 85 out of 100 on the Outty Ranking, which we label “Exceptional”, based on a 4.8/5 rating across 123 reviews. Cancellation is free up to 24 hours before the start time. Same-day spots are currently showing.

Outty Ranking
85 / 100
Rating
4.8/5 (123)
Duration
7 hours
From
$90 per person

The Outty verdict

It ranks #7 of the 7 similar experiences we compared in Negril, with an Outty Ranking of 85. At $90 it sits above the typical similar option ($55), so book it for what is included rather than price. Best for families and travelers who want a full-day outing.

Prices and availability checked

Travel from Montego Bay to Negril for a day of white-sand beach relaxation at Seven Mile Beach and iconic cliffside sunset views at Rick’s Cafe. Enjoy ample free time to swim, relax, or participate in watersports along Seven Mile Beach. Visit world-famous Rick’s Cafe in Negril to watch daring cliff divers and enjoy live reggae vibes. Take in spectacular Caribbean sunset views from the cliffside lounge before heading back. Includes round-trip transport in an air-conditioned vehicle with convenient hotel pickup options.

What you get

    About this experience

    Travel from Montego Bay to Negril for a day of white-sand beach relaxation at Seven Mile Beach and iconic cliffside sunset views at Rick’s Cafe. Enjoy ample free time to swim, relax, or participate in watersports along Seven Mile Beach. Visit world-famous Rick’s Cafe in Negril to watch daring cliff divers and enjoy live reggae vibes. Take in spectacular Caribbean sunset views from the cliffside lounge before heading back. Includes round-trip transport in an air-conditioned vehicle with convenient hotel pickup options.

    What's included

    Included

    • In-vehicle air conditioning

    Not included

    • Lunch
    • There is an extra $15 per person charge for pickup from hotels or accommodation in Trelawny parish

    What you'll see and do

    1. Hopewell

      Travelers will embark on a 90 minutes drive from Montego bay to Negril, passing through the old historic English town of Hopewell, the driver/guide will tell you the history of the town.

      Pass by without stopping

    2. Seven Mile Beach

      Relax on the beautiful Seven miles beach with pristine white sands. There is a number of water activities that you can take part in such as parasailing, snorkeling, glass bottom boat ride, speed tube and Jet ski's. On the Seven Mile Beach the travelers can take part in whatever water activity they choose at their own cost.

      120 minutes here · Admission included

    3. Rick's Cafe

      Travelers will enjoy the breathtaking sunset while the dj plays songs for you to move your feet. Dine and enjoy local cuisine while overlooking the beautiful Caribbean Sea.

      120 minutes here · Admission included

    Where it starts and ends

    Hotel pickup

    Pickup is included for all travelers. Pickup begins about 60 minutes before departure.

    Options you can book

    • Falmouth Pick up

      Falmouth Accommodation : Persons who are staying in and around Falmouth. Pickup included

    • Seven Miles Beach in Negril and Ricks Cafe from Montego Bay

      Pickup included

    Before you book

    Cancellation
    For a full refund, cancel at least 24 hours before the scheduled departure time.
    Languages
    en
    Ticket
    Mobile Only
    Runs on
    Every day
    Group size
    Up to 30 travelers per booking
    Operated by
    Kennedy Tours

    Know before you go

    • Wheelchair accessible
    • Infants and small children can ride in a pram or stroller
    • Public transportation options are available nearby
    • Specialized infant seats are available
    • Suitable for all physical fitness levels
    • Tour duration is travel time included

    Photos

    Montego Bay: Seven Mile Beach & Rick's Cafe in Negril, photo 2Montego Bay: Seven Mile Beach & Rick's Cafe in Negril, photo 3Montego Bay: Seven Mile Beach & Rick's Cafe in Negril, photo 4Montego Bay: Seven Mile Beach & Rick's Cafe in Negril, photo 5Montego Bay: Seven Mile Beach & Rick's Cafe in Negril, photo 6Montego Bay: Seven Mile Beach & Rick's Cafe in Negril, photo 7

    What travelers are saying

    Outty’s summary of the themes that recur across 123 traveler reviews. Written by us, not quoted from reviewers.

    The guide

    6 mentions

    Travelers single out the guide as the reason the experience works.

    Food and drink

    3 mentions

    The tastings and food stops are a highlight for most reviewers.

    Traveler reviews

    123 verified traveler reviews for Montego Bay: Seven Mile Beach & Rick's Cafe. Ratings and reviews provided by Viator and Tripadvisor.

    5 star
    105
    4 star
    13
    3 star
    2
    2 star
    1
    1 star
    2
    Sort
    Jerome_T · October 2026

    Ricks Cafe

    Vibes, Good Food, Music & A Great Day Out I Recommend The Driver Anthony, Always Went Out Of His Way And Was Very Respectful

    via Viator

    Fausmilly_T · October 2026

    It was a wonderful...

    It was a wonderful experience. Dewey was as absolutely amazing. I would definitely recommend! This is a must!

    via Viator

    isiahwilliams252 · October 2026

    We had an amazing...

    We had an amazing experience, especially with the cliff jumping. Our driver (Majesty Ja) did a great job as well.

    via Viator

    Brian_C · September 2026

    7-Mile- Rick’s Cafe 26

    First our driver Dewey was great. He was running a little late which was not an issue. Once he arrived he called and meet us in the hotel. He apologized which again was not necessary. We then left and headed to our first stop which was Margaritaville for 7 mile beach. We spent 2 hours there in the water and did a little shopping. Then we headed to our finale stop. This was Rick’s Cafe. Service was good and food was even better. I even braved the cliffs and jumped off both the 25’ and 35’ ones there. Are the weather began to change Dewey called and we left to avoid any problems getting back to our hotel which was on the other side of the Island.

    via Viator

    Maria_G · September 2026

    Just o.k.

    It was just nice. Overhyped. Nothing but beach happening. Yes they have watersports but not included understandable. It was quite boring even with DJ playing. Margaritaville margaritas in plastic cups didnt make the cut. Nothing special sorry to say. Spent two hours.

    Response from the operator: Thank you for you feedback Maria.

    via Viator

    Good to know

    Duration
    7 hours
    Free cancellation
    Up to 24h before
    Minimum age to book
    All ages
    Availability
    Bookable today
    Runs on
    Every day
    Price range
    $90 to $110
    Hotel pickup
    Included for all travelers
    Booked in 30 days
    43
    Verdict
    Exceptional

    Who runs this experience

    Operated by Kennedy Tours, who run 7 experiences we rank across 3 cities, with an average Outty Ranking of 61.3.

    See everything Kennedy Tours runs

    Why this scores 85

    The Outty Ranking is a weighted composite. Here is how this experience performed on each component.

    Traveler sentiment (30% weight)85
    Review evidence (18% weight)88
    Booking momentum (14% weight)86
    Value for money (12% weight)100
    Listing quality (10% weight)74
    Local standing (8% weight)55
    Booking flexibility (8% weight)100

    Montego Bay: Seven Mile Beach & Rick's Cafe: questions travelers ask

    Practical detail on this experience, plus the wider planning questions for Negril.

    How does Montego Bay: Seven Mile Beach & Rick's Cafe compare to similar tours in Negril?

    +

    It ranks #7 of the 7 similar experiences we compared in Negril, with an Outty Ranking of 85. At $90 it sits above the typical similar option ($55), so book it for what is included rather than price. Best for families and travelers who want a full-day outing.

    Who is Montego Bay: Seven Mile Beach & Rick's Cafe best for?

    +

    It suits families and travelers who want a full-day outing best, based on its 7-hour length, all-ages access and free cancellation up to 24 hours before.

    Is Montego Bay: Seven Mile Beach & Rick's Cafe good value?

    +

    It is a premium pick. It starts at $90, above the $55 typical for similar experiences in Negril.

    How much does Montego Bay: Seven Mile Beach & Rick's Cafe cost?

    +

    Prices start at $90 per person. The final price depends on the date, the time slot and the number of travelers, and peak weekends in Negril usually price higher than midweek mornings. Live pricing and remaining availability are confirmed on the booking screen before you pay.

    How long does Montego Bay: Seven Mile Beach & Rick's Cafe take?

    +

    Plan for about 7 hours from start to finish, not counting travel to the meeting point. Most travelers leave another 30 minutes on either side so the rest of the day in Negril is not rushed.

    Is Montego Bay: Seven Mile Beach & Rick's Cafe worth it?

    +

    It holds an Outty Ranking of 85 out of 100, which we label "Exceptional". That score blends traveler sentiment (4.8/5 across 123 reviews), the depth of that review evidence, recent booking momentum, value for money against comparable most highly reviewed in Negril, and how flexible the cancellation terms are.

    Can I cancel or reschedule Montego Bay: Seven Mile Beach & Rick's Cafe?

    +

    Yes. Cancel free up to 24 hours before the start time for a full refund. Inside that window the booking is non-refundable, and no-shows are not refunded.

    Is Montego Bay: Seven Mile Beach & Rick's Cafe suitable for kids and families?

    +

    Yes, all ages are welcome. Families should still weigh the 7-hour running time, and strollers are easier on the earlier, quieter departures.

    How far in advance should I book Montego Bay: Seven Mile Beach & Rick's Cafe?

    +

    Around 43 people booked this in the last 30 days, so popular slots go early. Two to three weeks ahead is comfortable in shoulder season, while summer weekends and holidays in Negril can sell out a month out. Same-day spots do open up when other travelers cancel, so it is worth checking if you are already in town.

    What should I bring or wear?

    +

    Bring photo ID, your booking confirmation on your phone, a refillable water bottle and comfortable shoes. Dress for the weather in Negril and add a light layer if any part of the 7-hour experience runs outdoors or after sunset.

    Where does Montego Bay: Seven Mile Beach & Rick's Cafe start and how do I get there?

    +

    The exact meeting point and directions are on your voucher once you book, and they sit in central Negril within reach of public transport. Arrive 15 minutes early: late arrivals are treated as no-shows by most operators.

    What are the best things to do in Negril?

    +

    On Outty we rank every Negril experience on the same 0 to 100 scale, and alongside this one the highest scorers right now include Negril Glass Bottom Boat Tour Snorkeling and Booby Cay, ATV, Bamboo Rafting and Negril Ricks Cafe from Montego Bay, Montego Bay Jamaica Airport Private Transfer To Negril Hotels. The city page groups everything into most popular, highest reviewed, last minute and family-friendly so you can build a day around what actually delivers.

    When is the best time to visit Negril?

    +

    Booking patterns follow the same curve: prices and queues climb in peak weeks, while shoulder season gives you better availability on the top-ranked experiences and more room to change plans.

    How many days do you need in Negril?

    +

    Three full days covers the headline sights without sprinting. A workable rhythm is one anchor experience each morning, such as this one, an unhurried afternoon in a single neighborhood, then a food or nightlife booking in the evening. Five days lets you add a day trip outside the city.

    Do I book through Outty or through the operator?

    +

    Outty ranks and explains the experiences, then hands you to Viator to complete the booking with the operator directly. The price is the same as booking on Viator yourself, and Outty earns an affiliate commission on the referral, which is how the rankings stay free to read.

    What is included in Montego Bay: Seven Mile Beach & Rick's Cafe?

    +

    Included: In-vehicle air conditioning. Not included: Lunch; and There is an extra $15 per person charge for pickup from hotels or accommodation in Trelawn. Always check the voucher for the final list before you travel.

    Does Montego Bay: Seven Mile Beach & Rick's Cafe include hotel pickup?

    +

    Yes, pickup is offered for every traveler from 87 listed pickup locations in and around Negril. Be ready about 60 minutes before the start time. You can also enter a custom pickup address when booking.

    What languages is Montego Bay: Seven Mile Beach & Rick's Cafe offered in?

    +

    It runs in English. Pick your language when choosing a date and time, as not every departure runs in every language.

    Will I get instant confirmation and a mobile ticket for Montego Bay: Seven Mile Beach & Rick's Cafe?

    +

    Confirmation is sent by the operator after booking, usually within 48 hours; if it is not confirmed you are not charged. Mobile tickets are accepted, so you can show the voucher on your phone.

    Is Montego Bay: Seven Mile Beach & Rick's Cafe wheelchair or stroller accessible?

    +

    The operator notes: Wheelchair accessible; Infants and small children can ride in a pram or stroller; and Specialized infant seats are available. If accessibility is critical, contact the operator after booking to confirm arrangements for your date.

    What happens to Montego Bay: Seven Mile Beach & Rick's Cafe if the weather is bad?

    +

    This experience depends on good weather. If it is canceled because of poor weather, you are offered a different date or a full refund.

    What do travelers say about Montego Bay: Seven Mile Beach & Rick's Cafe?

    +

    Across 123 reviews averaging 4.8 out of 5, recurring themes include the guide, food and drink. Travelers single out the guide as the reason the experience works.

    What booking options are available for Montego Bay: Seven Mile Beach & Rick's Cafe?

    +

    There are 2 options to choose from, including Falmouth Pick up, Seven Miles Beach in Negril and Ricks Cafe from Montego Bay. Prices and start times differ by option, so compare them on the booking screen.

    Ready to lock in your spot?

    Pick a date, choose your group, and see the exact price for Montego Bay: Seven Mile Beach & Rick's Cafe.

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