Hoi An: My Lai Massacre Memorial Full-day Tour
Traveler rating
4.7/5
Based on 3 traveler reviews. Ratings and reviews provided by Viator and Tripadvisor.
Quick answer
Is Hoi An: My Lai Massacre Memorial Full-day Tour worth booking?
Hoi An: My Lai Massacre Memorial Full-day Tour is a 9.5-hour experience in Hoi An, Vietnam, from $103 per person. It scores 59 out of 100 on the Outty Ranking, which we label “Worth a Look”, based on a 4.7/5 rating across 3 reviews. Cancellation is free up to 24 hours before the start time. Same-day spots are currently showing.
- Outty Ranking
- 59 / 100
- Rating
- 4.7/5 (3)
- Duration
- 9.5 hours
- From
- $103 per person
The Full-Day My Lai Massacre Memory Tour from Da Nang offers a poignant journey into Vietnam’s history, focusing on the tragic events of the My Lai Massacre. The tour combines cultural insights with historical education,
What you get
About this experience
The Full-Day My Lai Massacre Memory Tour from Da Nang offers a poignant journey into Vietnam’s history, focusing on the tragic events of the My Lai Massacre. The tour combines cultural insights with historical education, providing travelers with a comprehensive understanding of the impact of the Vietnam War on local communities. Experience Highlights: Pig Market Visit: Experience the vibrant Pig Market in Ba Ren, showcasing unique local culture. Khuong My Towers: Explore the ancient remnants of the Champa Kingdom, dating back to the 9th century. My Lai Museum: Gain insight into the tragic events of the My Lai Massacre through powerful exhibits. Community Interaction: Meet local residents in My Lai village for a personal perspective on the war's impact.
What's included
Included
- Transportation with air-conditioning
- Travel insurance
- Bottled drinking water
- Entrance fees
- Lunch
- Hotel pickup and drop-off in Hoi An City Center
- English speaking guides (other languages available upon request with surcharge)
Not included
- Tips and gratuities
- Personal expenses such as: shopping, telephone, beverage, etc.
What you'll see and do
We will start our trip with a stop at the Pig market in Ba Ren, Quang Nam is a "unique" market in Vietnam when the whole market has only one item, pigs
30 minutes here
Khuong My Towers
On the way to My Lai, we will visit the Khuong My Towers, remnants of the Champa Kingdom, believed to date back to the first half of the ninth century.
60 minutes here · Admission included
Nui Thanh
We will also visit Nui Thanh Victory Monument, commemorating the historic battle between American forces and the people of Quang Nam in 1965.
30 minutes here
My Lai Massacre - Son My Memorial
Continuing our journey after lunch at local restaurant, we will arrive at the My Lai Museum, which documents the tragic events of March 16, 1968. The museum provides a sobering account of the mass murder of civilians during the Vietnam War. As we explore My Lai village, we will have the opportunity to meet local residents, gaining insight into their lives and the impact of the war on their community. The village is a poignant reminder of the horrors of conflict, as over 300 unarmed civilians, including women, children, and the elderly, were killed by American soldiers during the search for Viet Cong soldiers. This visit encourages reflection on the past and the resilience of the human spirit.
180 minutes here · Admission included
Where it starts and ends
Hotel pickup
Pickup is included for all travelers. Pickup begins about 5 minutes before departure.
Options you can book
Private Tour
Private Tour Pickup included
Group Tour (max 15 pax/group)
Group Tour (max 15 pax/group) Pickup included
Before you book
- Cancellation
- For a full refund, cancel at least 24 hours before the scheduled departure time.
- Languages
- en
- Ticket
- Mobile Only
- Runs on
- Every day
- Group size
- Up to 15 travelers per booking
- Operated by
- Hoi An Express Travel
Know before you go
- Wheelchair accessible
- Transportation options are wheelchair accessible
- All areas and surfaces are wheelchair accessible
- Suitable for all physical fitness levels
- Maximum 1 child accompanied 1 adult, the 2nd child will pay the adult price
- Free for children 0-5 years old ; 50% off for children 6-10 years old
Photos
What travelers are saying
Outty’s summary of the themes that recur across 3 traveler reviews. Written by us, not quoted from reviewers.
The guide
2 mentionsTravelers single out the guide as the reason the experience works.
Knowledge and storytelling
2 mentionsReviewers describe the commentary as informative rather than scripted.
Value for money
1 mentionTravelers feel they got more than they paid for.
Food and drink
1 mentionThe tastings and food stops are a highlight for most reviewers.
Small groups
1 mentionThe group size is repeatedly described as intimate rather than packed.
Traveler reviews
3 verified traveler reviews for Hoi An: My Lai Massacre Memorial Full-day Tour. Ratings and reviews provided by Viator and Tripadvisor.
Sobering My Lai Village Visit
We booked a private tour to My Lai with a few stops in between. The guide was pleasant, but the "English speaking" part of the tour was difficult to understand. We felt that an experience of this length and time might have warranted a guide with a stronger English speaking background. The itinerary advertised the following: "As we explore My Lai village, we will have the opportunity to meet local residents, gaining insight into their lives and the impact of the war on their community." This did not happen. All in all, we were pleased with the opportunity to visit My Lai Village and see the museum and grounds. It was an incredibly moving experience and one that we'll never forgot. We just had slightly higher expectations for the whole tour itself.
Response from the operator: Dear Meander, Thank you for visiting My Lai with us and for sharing such thoughtful feedback. We’re glad the memorial and museum left a meaningful impression — it’s truly a deeply moving place, and we appreciate the opportunity to help guests experience its history firsthand. We also hear your concerns regarding the guide’s English communication and the missed interaction with local residents, and we’re genuinely sorry the tour didn’t fully match the expectations set in the itinerary. Your comments are valuable and will help us improve both our guiding standards and how we present the experience moving forward. Kind Regards, Hoi An Express Travel Team
via Tripadvisor
My Lai day tour
We had another whole day with Abby. What a knowledgeable young lady she is. Our day out was about 8 hours. Full on, including lunch. A greet day, very interesting, heartbreaking too. Very much worth the money.
Response from the operator: Dear Judith, We’re so glad Abby's knowledge and care helped bring such an important and emotional part of history to life in a meaningful way. Thank you for spending the day with us, and for your thoughtful words about a tour that stays with people long after it ends.
via Tripadvisor
A somber moment to pause and reflect
This was a great way to experience a tragic part of Vietnam’s history. Our guide Pham was full of local knowledge and made the trip so interesting. To stand in the Museum at My Lai was something I will never forget, to read the stories of what happened on that day and face the incomprehensible in a time when war is still raging in parts of the world. I think the part that moved me the most was the footpaths as you walk around the village, whick have preserved the bare footproots of the villagers and the treads of the GI boots.
via Tripadvisor
Good to know
- Duration
- 9.5 hours
- Free cancellation
- Up to 24h before
- Minimum age to book
- All ages
- Availability
- Bookable today
- Runs on
- Every day
- Price range
- $103 to $253
- Hotel pickup
- Included for all travelers
- Booked in 30 days
- 1
- Verdict
- Worth a Look
Who runs this experience
Operated by Hoi An Express Travel, who run 150 experiences we rank across 11 cities, with an average Outty Ranking of 51.4.
See everything Hoi An Express Travel runsWhy this scores 59
The Outty Ranking is a weighted composite. Here is how this experience performed on each component.
Hoi An: My Lai Massacre Memorial Full-day Tour: questions travelers ask
Practical detail on this experience, plus the wider planning questions for Hoi An.
How much does Hoi An: My Lai Massacre Memorial Full-day Tour cost?
+
Prices start at $103 per person. The final price depends on the date, the time slot and the number of travelers, and peak weekends in Hoi An usually price higher than midweek mornings. Live pricing and remaining availability are confirmed on the booking screen before you pay.
How long does Hoi An: My Lai Massacre Memorial Full-day Tour take?
+
Plan for about 9.5 hours from start to finish, not counting travel to the meeting point. Most travelers leave another 30 minutes on either side so the rest of the day in Hoi An is not rushed.
Is Hoi An: My Lai Massacre Memorial Full-day Tour worth it?
+
It holds an Outty Ranking of 59 out of 100, which we label "Worth a Look". That score blends traveler sentiment (4.7/5 across 3 reviews), the depth of that review evidence, recent booking momentum, value for money against comparable last minute in Hoi An, and how flexible the cancellation terms are.
Can I cancel or reschedule Hoi An: My Lai Massacre Memorial Full-day Tour?
+
Yes. Cancel free up to 24 hours before the start time for a full refund. Inside that window the booking is non-refundable, and no-shows are not refunded.
Is Hoi An: My Lai Massacre Memorial Full-day Tour suitable for kids and families?
+
Yes, all ages are welcome. Families should still weigh the 9.5-hour running time, and strollers are easier on the earlier, quieter departures.
How far in advance should I book Hoi An: My Lai Massacre Memorial Full-day Tour?
+
Around 1 people booked this in the last 30 days, so popular slots go early. Two to three weeks ahead is comfortable in shoulder season, while summer weekends and holidays in Hoi An can sell out a month out. Same-day spots do open up when other travelers cancel, so it is worth checking if you are already in town.
What should I bring or wear?
+
Bring photo ID, your booking confirmation on your phone, a refillable water bottle and comfortable shoes. Dress for the weather in Hoi An and add a light layer if any part of the 9.5-hour experience runs outdoors or after sunset.
Where does Hoi An: My Lai Massacre Memorial Full-day Tour start and how do I get there?
+
The exact meeting point and directions are on your voucher once you book, and they sit in central Hoi An within reach of public transport. Arrive 15 minutes early: late arrivals are treated as no-shows by most operators.
What are the best things to do in Hoi An?
+
On Outty we rank every Hoi An experience on the same 0 to 100 scale, and alongside this one the highest scorers right now include Cooking Class Hoi An:Local Market, Basket Boat, Fishing & Cooking, Hoi An Riverside Cooking Class(Local market,Basket Boat,Fishing), Hidden Gems of Old Hoi An – Food & Cultural Walking Tour. The city page groups everything into most popular, highest reviewed, last minute and family-friendly so you can build a day around what actually delivers.
When is the best time to visit Hoi An?
+
Booking patterns follow the same curve: prices and queues climb in peak weeks, while shoulder season gives you better availability on the top-ranked experiences and more room to change plans.
How many days do you need in Hoi An?
+
Three full days covers the headline sights without sprinting. A workable rhythm is one anchor experience each morning, such as this one, an unhurried afternoon in a single neighborhood, then a food or nightlife booking in the evening. Five days lets you add a day trip outside the city.
Do I book through Outty or through the operator?
+
Outty ranks and explains the experiences, then hands you to Viator to complete the booking with the operator directly. The price is the same as booking on Viator yourself, and Outty earns an affiliate commission on the referral, which is how the rankings stay free to read.
Ready to lock in your spot?
Pick a date, choose your group, and see the exact price for Hoi An: My Lai Massacre Memorial Full-day Tour.
Pick your date
