
Florence Full-Day Tour: Private & Personalized with a Local Guide
Traveler rating
5.0/5
Based on 1 traveler reviews. Ratings and reviews provided by Viator and Tripadvisor.
Quick answer
Is Florence Full-Day Tour: Private & Personalized with a Local Guide worth booking?
Florence Full-Day Tour: Private & Personalized with a Local Guide is a 7-hour experience in Florence, Italy, from $386 per person. It scores 53 out of 100 on the Outty Ranking, which we label “Worth a Look”, based on a 5/5 rating across 1 reviews. Cancellation is free up to 24 hours before the start time. Same-day spots are currently showing.
- Outty Ranking
- 53 / 100
- Rating
- 5/5 (1)
- Duration
- 7 hours
- From
- $386 per person
Florence is often celebrated for its world-famous landmarks, but some of its most memorable experiences are found beyond the major attractions. This private full-day experience is designed around your interests, giving you the freedom to discover the neighborhoods, traditions, flavors, and local stories that make the city so unique. Whether you're interested in food, artisan craftsmanship, local culture, architecture, history, or exploring at a relaxed pace, your host will create a personalized experience that reflects your travel style. Browse vibrant markets, wander atmospheric streets, discover hidden corners, stop for lunch, or spend time in districts many visitors never see. After booking, you'll receive an online Personalization Form so your host can learn about your interests and create a route tailored specifically to you. Your itinerary remains flexible throughout the day, allowing for spontaneous discoveries and opportunities to explore whatever captures your attention.
What you get
About this experience
Florence is often celebrated for its world-famous landmarks, but some of its most memorable experiences are found beyond the major attractions. This private full-day experience is designed around your interests, giving you the freedom to discover the neighborhoods, traditions, flavors, and local stories that make the city so unique. Whether you're interested in food, artisan craftsmanship, local culture, architecture, history, or exploring at a relaxed pace, your host will create a personalized experience that reflects your travel style. Browse vibrant markets, wander atmospheric streets, discover hidden corners, stop for lunch, or spend time in districts many visitors never see. After booking, you'll receive an online Personalization Form so your host can learn about your interests and create a route tailored specifically to you. Your itinerary remains flexible throughout the day, allowing for spontaneous discoveries and opportunities to explore whatever captures your attention.
What's included
Included
- Online Personalization Form sent after booking to tailor your experience
- Flexible durations and start times - Pick your preferred duration when you book
- Get picked up (on foot) at your accommodation if it's central
- Private and personalized walking experience with insider tips from a passionate local
- Direct communication with your host for itinerary planning and local recommendations
Not included
- Food, drinks and tickets to any attractions
- Transportation (primarily a walking experience, public transport may be used at an additional cost)
- Gratuities (optional)
- Hotel drop off
What you'll see and do
Florence
Experience Florence through the eyes of a local host on a personalized full-day experience tailored to your interests. Venture beyond the busiest tourist routes to discover the neighborhoods, food traditions, artisan culture, and local stories that bring the city to life. Here are some highlights your host may include during your experience:
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San Giovanni
Explore the historic heart of Florence, where medieval streets, elegant piazzas, and centuries of history reveal how the city evolved into one of Europe's great cultural capitals.
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San Lorenzo
Discover one of Florence's most vibrant districts, where bustling markets, local food traditions, historic landmarks, and everyday Florentine life come together in a uniquely authentic atmosphere.
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Mercato Centrale
Browse one of Florence's most celebrated food districts, where your host can introduce you to local specialties, regional ingredients, and culinary traditions that have shaped Tuscan cuisine for generations.
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Santo Spirito
Cross the Arno River into one of Florence's most characterful neighborhoods. Filled with artisan workshops, independent boutiques, lively piazzas, and local cafés, this district offers a glimpse into everyday life beyond the city's major landmarks.
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Explore a quieter side of Florence among hillside villas, green spaces, and panoramic viewpoints. This scenic district offers a refreshing contrast to the city center while showcasing another layer of Florence's cultural heritage.
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Where it starts and ends
Meeting point
Florence
This is a private walking tour. Your host will meet you at your chosen hotel, or you can select the central meeting point instead, which we recommend for the best overall experience. If your hotel isn’t listed, please choose the central landmark option. No private vehicle is included.
Hotel pickup
Pickup is available for selected locations. Pickup begins about 5 minutes before departure.
Ends at
This is a private walking tour. Your host will meet you at your chosen hotel, or you can select the central meeting point instead, which we recommend for the best overall experience. If your hotel isn’t listed, please choose the central landmark option. No private vehicle is included.
Options you can book
8-hours Florence Walking Tour
Duration: 8 hours
7-hours Florence Walking Tour
Duration: 7 hours
Before you book
- Cancellation
- For a full refund, cancel at least 24 hours before the scheduled departure time.
- Languages
- en, it
- Ticket
- Mobile Only
- Runs on
- Every day
- Group size
- Up to 8 travelers per booking
- Operated by
- City Unscripted
Know before you go
- Service animals allowed
- Public transportation options are available nearby
- Suitable for all physical fitness levels
- This is a private City Unscripted experience: real people, real connections
- After booking, you'll receive a short online Personalization Form to share your interests, preferences, and must-sees. Your City Unscripted guide will personally reach out to craft a fully customized itinerary that suits your style—whether you love history, food, hidden gems, or cultural experiences.
- This private tour is a walking experience. A private vehicle is not included.
- Public transportation or local taxis may be used to transfer between sites. Exact transportation costs can be discussed with your host after your reservation is finalized.
Photos






Traveler reviews
1 verified traveler reviews for Florence Full-Day Tour: Private & Personalized with a Local Guide. Ratings and reviews provided by Viator and Tripadvisor.
Laid back Tour of Florence with a local
My Wife and I booked an 8 hour walking tour in Florence to celebrate our wedding Anniversary. Martina was our local host. The whole walking tour was laid back and we got to experience some of the local haunts including food and drink stops and a one-of-a-kind mosaic family workshop and saw from the outside most of the main sites around the centre of Florence. We would have maybe liked a bit more historical information but having a pleasant and knowledgeable local who tailored the tour according to our wishes, and just enjoying the ambience made this tour special. Thank you Martina
via Tripadvisor
Good to know
- Duration
- 7 hours
- Free cancellation
- Up to 24h before
- Minimum age to book
- All ages
- Availability
- Bookable today
- Runs on
- Every day
- Price range
- $386 to $626
- Hotel pickup
- Available for selected locations
- Booked in 30 days
- 0
- Verdict
- Worth a Look
Who runs this experience
Operated by City Unscripted, who run 344 experiences we rank across 83 cities, with an average Outty Ranking of 59.2 and 1 in the 90+ Club.
See everything City Unscripted runsWhy this scores 53
The Outty Ranking is a weighted composite. Here is how this experience performed on each component.
Florence Full-Day Tour: Private & Personalized with a Local Guide: questions travelers ask
Practical detail on this experience, plus the wider planning questions for Florence.
How much does Florence Full-Day Tour: Private & Personalized with a Local Guide cost?
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Prices start at $386 per person. The final price depends on the date, the time slot and the number of travelers, and peak weekends in Florence usually price higher than midweek mornings. Live pricing and remaining availability are confirmed on the booking screen before you pay.
How long does Florence Full-Day Tour: Private & Personalized with a Local Guide take?
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Plan for about 7 hours from start to finish, not counting travel to the meeting point. Most travelers leave another 30 minutes on either side so the rest of the day in Florence is not rushed.
Is Florence Full-Day Tour: Private & Personalized with a Local Guide worth it?
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It holds an Outty Ranking of 53 out of 100, which we label "Worth a Look". That score blends traveler sentiment (5/5 across 1 reviews), the depth of that review evidence, recent booking momentum, value for money against comparable last minute in Florence, and how flexible the cancellation terms are.
Can I cancel or reschedule Florence Full-Day Tour: Private & Personalized with a Local Guide?
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Yes. Cancel free up to 24 hours before the start time for a full refund. Inside that window the booking is non-refundable, and no-shows are not refunded.
Is Florence Full-Day Tour: Private & Personalized with a Local Guide suitable for kids and families?
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Yes, all ages are welcome. Families should still weigh the 7-hour running time, and strollers are easier on the earlier, quieter departures.
How far in advance should I book Florence Full-Day Tour: Private & Personalized with a Local Guide?
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Around 0 people booked this in the last 30 days, so popular slots go early. Two to three weeks ahead is comfortable in shoulder season, while summer weekends and holidays in Florence can sell out a month out. Same-day spots do open up when other travelers cancel, so it is worth checking if you are already in town.
What should I bring or wear?
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Bring photo ID, your booking confirmation on your phone, a refillable water bottle and comfortable shoes. Dress for the weather in Florence and add a light layer if any part of the 7-hour experience runs outdoors or after sunset.
Where does Florence Full-Day Tour: Private & Personalized with a Local Guide start and how do I get there?
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The exact meeting point and directions are on your voucher once you book, and they sit in central Florence within reach of public transport. Arrive 15 minutes early: late arrivals are treated as no-shows by most operators.
What are the best things to do in Florence?
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On Outty we rank every Florence experience on the same 0 to 100 scale, and alongside this one the highest scorers right now include The Best tour in Florence: Renaissance & Medici -by a storyteller, Small group Tuscan Wineries, Olive Oil & Gourmet Lunch or Dinner, Florence Pizza or Pasta Class with Gelato Making at a Tuscan Farm. The city page groups everything into most popular, highest reviewed, last minute and family-friendly so you can build a day around what actually delivers.
When is the best time to visit Florence?
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Booking patterns follow the same curve: prices and queues climb in peak weeks, while shoulder season gives you better availability on the top-ranked experiences and more room to change plans.
How many days do you need in Florence?
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Three full days covers the headline sights without sprinting. A workable rhythm is one anchor experience each morning, such as this one, an unhurried afternoon in a single neighborhood, then a food or nightlife booking in the evening. Five days lets you add a day trip outside the city.
Do I book through Outty or through the operator?
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Outty ranks and explains the experiences, then hands you to Viator to complete the booking with the operator directly. The price is the same as booking on Viator yourself, and Outty earns an affiliate commission on the referral, which is how the rankings stay free to read.
What is included in Florence Full-Day Tour: Private & Personalized with a Local Guide?
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Included: Online Personalization Form sent after booking to tailor your experience; Flexible durations and start times - Pick your preferred duration when you book; Get picked up (on foot) at your accommodation if it's central; Private and personalized walking experience with insider tips from a passionate local; and Direct communication with your host for itinerary planning and local recommendations. Not included: Food, drinks and tickets to any attractions; Transportation (primarily a walking experience, public transport may be used at an additio; Gratuities (optional); and Hotel drop off. Always check the voucher for the final list before you travel.
Does Florence Full-Day Tour: Private & Personalized with a Local Guide include hotel pickup?
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Yes, pickup is offered, or you can meet at the start point instead from 387 listed pickup locations in and around Florence. Be ready about 5 minutes before the start time.
What languages is Florence Full-Day Tour: Private & Personalized with a Local Guide offered in?
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It is offered in English and Italian. Pick your language when choosing a date and time, as not every departure runs in every language.
Will I get instant confirmation and a mobile ticket for Florence Full-Day Tour: Private & Personalized with a Local Guide?
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Confirmation is sent by the operator after booking, usually within 48 hours; if it is not confirmed you are not charged. Mobile tickets are accepted, so you can show the voucher on your phone.
What happens to Florence Full-Day Tour: Private & Personalized with a Local Guide if the weather is bad?
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It generally runs rain or shine, so dress for the forecast in Florence. Standard cancellation terms apply: free cancellation up to 24 hours before the start.
What booking options are available for Florence Full-Day Tour: Private & Personalized with a Local Guide?
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There are 2 options to choose from, including 8-hours Florence Walking Tour, 7-hours Florence Walking Tour. Prices and start times differ by option, so compare them on the booking screen.
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